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Please DON’T read this article, but…

April 16th, 2017 3 comments

Obviously, there was nothing special at the arrow, but you must have stared at that arrow for some time.
Source: https://door32.wordpress.com/2009/03/08/reverse-psychology/

… But I know you are going to read more. Isn’t it weird that the author tells you not to read his brainchild? Isn’t it bizarre that I have written an anti-advertisement? Isn’t it interesting that you realize you have almost finished reading the first paragraph? Yes you have.

Also you might have seen the emergency exits labeled “EMERGENCY, DON’T EXIT”. Haven’t you asked yourself why that sign is so paradoxical that you would spend minutes deciding whether to exit? Or you have heard a parent telling a running toddler “I bet you won’t catch me”, and almost immediately the adult was caught by that toddler. For so many times you might have asked why to have that deception. You have probably heard of the famous “smoke a pack per day” slogan in quitting smoking, and if so, aren’t you curious why encouraging smoking actually helps people quit?

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Own-race Bias: Why Some People Might Look The Same to You

April 16th, 2017 4 comments

As someone who is a fan of true crime podcasts, I couldn’t help but to binge-listen to the episodes of Wrongful Convictions–a podcast by the Innocence Project detailing stories of people who were convicted for crimes they did not commit. In one of the stories, a person was convicted due to the misidentification by one of the victims of the crime. This eyewitness testimony was enough to carry a 30-year-old sentence in prison.

Pattern recognition of faces of other races can vary according to the cross-race bias.
PC: The Guardian

There are several cognitive errors that could make of this eyewitness testimony (and others) unreliable. Daniel Schacter described in the Seven Sins of Memory (2001) different cognitive errors that the memory is sensitive to, including memory biases. In the case of the person wrongfully convicted, a cross-race or own-race bias could have influenced the misidentification. An own-race bias refers to the tendency of being more accurate at recognizing faces of your own race than faces of another race (Malpass & Kravits, 1969).  The bias is not exclusive to the context of eyewitness testimonies and the criminal justice system, however; you can stumble upon the own-race bias during a trivial day. For example, have you ever had a feeling that people who don’t belong to your racial category look “all the same” to you? Or have you wondered why you are very good at recognizing faces of your own racial profile yet can’t make the same accurate distinctions cross-racially? Or maybe, have you ever confused two people from outside your race because you couldn’t distinguish certain individual characteristics to make them apart? Then you’re in the right place to learn about this cross-race phenomenon! In this blog, we discuss possible mechanisms behind the cross-race bias.

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You’re so Vain, You Probably Think Everyone is Thinking About You: The Spotlight Effect

April 16th, 2017 3 comments

You chugged your normal two cups of this coffee this morning, so you decide you should run to the bathroom quickly before your 10:00 a.m. meeting. You turn on the sink to wash your hands, but as you turn the handle the water sprays everywhere. You stare down to realize the splash has created a huge water stain on the front of your pants. Frantically, you dab the water stain with paper towels, but finally decide there is no way the stain will dry before your meeting. As you walk into the room, you feel like everyone’s staring at you. You look down at the floor and quickly walk to your chair, but can feel your cheeks turning red with embarrassment. You are certain that everyone else in the room is thinking about you. A few minutes later, you might find yourself still worried about what others are thinking, hoping that your colleagues won’t remember this in a few days.

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How you might feel imagine everyone is staring at you as a result of the spotlight effect.

 

Moments like these, when you assume that everyone is thinking about you, are common in everyday life. This phenomenon of overestimating how much other people focus on your own appearance and behaviors is called the spotlight effect. Read more…

The Identifiable Victim Effect: Why you should reconsider donating to the child on GoFundMe

April 15th, 2017 2 comments

What kinds of charities do you give to? What spurs you to give to them? Is it images on GoFundMe of your friend’s neighbor’s child suffering from cancer, or the story of an exploited woman finding refuge and employment through a non-profit? Do you get a feeling of satisfaction when you type in your annual donations as deductibles to send to the IRS?

These are questions that can be answered and understood through the Identifiable Victim Effect, which says that people are more willing to give aid when they can identify a specific victim who will benefit from their donation. That is, when you or I hear a suffering child’s story or see their picture, we are more likely to whip out our wallets.

Why is this? It isn’t a rational or effective strategy for doing the most good for the most people. People donated $700,000 upon hearing the publicized plight of Baby Jessica who fell into a well in 1987, an amount of money that was probably not necessary to save Baby Jessica and perhaps should have been shared with other necessary causes, such as the thousands of nameless babies who are abandoned and dying around the world (Small, Loewenstein, & Slovic, 2007). The Identifiable Victim Effect does not rely on logic, so its explanation certainly isn’t going to be found in the sensible decisions of kind citizens.

What a cute child! His story of suffering from cancer raised more than twice the amount of the original goal. Source: GoFundMe.

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It’s a Bird, It’s a Plane, It’s a Car… and It’s After Me

April 15th, 2017 1 comment

Let’s say you’re in the market for a new car. You’ve visited dealerships, test driven many cars, and even asked your friends for their recommendations. One of your friends mentions a new car that has received

emaze.com

great reviews, so you Google the car to see what it’s all about. Suddenly, this car starts to show up everywhere. It is parked along the streets by your office. You find it throughout the parking lot of the grocery store and every car commercial seems to be about it. Don’t worry. You are not going crazy. The car is not following you. You are simply falling victim to the Baader-Meinhof Phenomenon, or the frequency illusion. This illusion happens all the time and is characterized by paying attention to a new thing and it subsequently seeming to be everywhere. Arnold Zwicky coined this phenomenon in 2006 and explained that it happens due to two psychological processes: selective attention and confirmation bias.

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Squad Goals! Why Attractiveness is a Team Sport

April 14th, 2017 No comments

 

From time to time, science puts its nerdy inquiries on hold and answers pressing questions. One such universal concern is attractiveness. Recent research in psychology is looking at how being part of a group affects how others see you. Can walking around in a group make you more attractive? Can you figure out how attractive a group is by averaging the attractiveness scores of each member? Thankfully, cognitive psychology is here to shed light on these mysteries.

The namesake: http://www.atlantafalcons.com/news/cheerleader-news.html

The Biases

 

The Cheerleader Effect is the tendency for individuals in groups to be rated as more attractive than if their photo were seen by itself (Walker and Vul, 2013). Let’s say that when people see Benjamin by himself, he is typically a 6 out of 10 on the attractiveness scale. The Cheerleader Effect is the tendency for Benjamin to be a 6.20 when he is seen next to three other people. In the Cheerleader Effect, the size of the group is not important. The benefit of being in a group of 4 people is similar to that of being in a group of 16 people. If you want more information on how Walker and Vul went about finding this bias, check out  this blog post on the CogBlog. 

 

The Group-Attractiveness Effect has two meanings. The GA Effect could refer to the Cheerleader Effect, or it could refer to the tendency for people’s assessment of the average attractiveness of a group to be higher than the average attractiveness of each member when they are by themselves (van Osch, et al., 2015). If you’re not a math professor, this means that when Aisha (8), Eduardo (8), Aiko (8) and Sam (8) go out to town, people may rate the average attractiveness of their squad as higher than an 8.

 

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The Fat Lady is Singing, but Nobody is Listening: The Spotlight Effect

April 12th, 2017 No comments

by Sam Barry

It’s the eighth grade. It seems like the day will go well: you wake up on time, choose something to wear, and go about your morning routine. Until you look into a mirror for the first time and realize that there’s an enormous zit, bright red, on your nose! When you arrive at school, you can feel everyone’s eyes upon you–actually, on your zit. Their judgment feels as tangible as the zit itself. We’ve all felt that way before. We’ve all felt that we are at the center of everyone else’s criticism due to some small flaw or social misstep. But no matter how embarrassed you feel, one thing seems to be consistently true: they probably never even noticed. This overestimation of the extent to which others notice our shortcomings is known as the spotlight effect.

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The first empirical evidence for the spotlight effect was presented in 2000 by Gilovich, Medvec, and Savitsky. Participants were asked to don a potentially embarrassing T-shirt (it was a Barry Manilow shirt­­–is Barry Manilow embarrassing?) and then enter a room with the other participants. Those wearing the shirt were asked how many people they thought had noticed the shirt, and this was compared to the number of people who actually did notice. By now you can probably guess the result: people overestimated the number of other participants who would take note of Barry Manilow (ah, music puns). Similar results were observed with a non-embarrassing T-shirt, such as one depicting Bob Marley or Martin Luther King, Jr (Gilovich, Medvec, & Savitsky, 2000). The spotlight effect can also apply in situations of group discussion, where people believe that the importance of their contributions to the discussion are greater than they actually are. This was measured by a round of “who said what, who said the most” across participants, and lo and behold, the spotlight effect was observed once again (Gilovich, Medvec, & Savitsky 2000). The spotlight effect can be found with any kind of deviation from a personal norm, such as diminished athletic performance, a bad hair day, or new clothing (Gilovich, Kruger, & Medvec, 2001). But why might this happen, and what are the explanations that could account for it? Read more…

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Think Outside the Box, or Better Yet – Restore Outside the Room

May 9th, 2016 No comments

By Maggie, Meg, Tara, and Raymond

After studying for a long time, do you feel brain-dead, or unable to focus anymore? This fatigue occurs when your attention, or more specifically, directed attention, is depleted. Directed attention is controlled, effortful attention that helps one inhibit irrelevant information in the environment and select important information. Thus, prolonged use of directed attention usually results in mental fatigue, which in turn decreases performance on affective and cognitive measures (Bratman, Hamilton, & Daily, 2012). Exposure to nature can help one recover from this fatigue. Attention Restoration Theory (ART; Kaplan, 1995) states that natural settings are restorative because they are often extensive, allow us to be detached from our everyday thoughts and worries, fit our needs for relaxation, and, most importantly, capture our attention automatically and effortlessly. These properties are collectively referred to as soft fascination, in contrast to the hard fascination produced by urban environments. That is, unlike urban environments, nature has very few stimuli that may require our directed attention. For instance, in a forest there is no traffic for us to worry about, nor there is any car honk by our ears.

Previous studies (e.g., Atchley, Strayer, & Atchley, 2012; Berman, Jonides, & Kaplan, 2008) have found that after exposure to nature, people tend to perform better on cognitive tasks. For example, in one study, participants completed the Remote Associates Task (RAT; Mednick, 1962) either before going on a hike into the wilderness or on the fourth day of the hike (Atchley et al., 2012). The RAT is a creativity task in which participants have to come up with a word that connects three words that are presented on each trial and that appear to be unrelated (Mednick, 1962). For example, if the three presented words are “swiss,” “cottage,” and “cake,” the correct answer will be “cheese.” The RAT is thought to tax attention and higher-order cognition. The results revealed a 50% boost in performance for participants who completed the task while on the hike (Atchley et al., 2012). Thus, it seems that nature starts to show its positive impact on cognition after three days of exposure. Read more…

Nature: The Natural Adderall

e9cab5788e12f4abd64a03a1739df4e2By Erin, Michaela, & McKayla

 

Having a hard time paying attention? Can’t remember all the definitions? Finals at Colby are no walk in the park. Exam week requires a lot of focused attention in order to study, write 15 page papers, and sit down for three-hour examinations. We all have gotten to that point where we feel like we can’t focus or direct our attention anymore. Research has shown that this happens when we overuse the brain’s inhibitory attention mechanisms and can no longer inhibit distractions (Kaplan, 1995). The person walking into the library, the pen tapping on the desk, the music coming from down the hall, all prevent us from maintaining focus on the task at hand. We have all suffered from directed attention fatigue. But what if a walk in the park could actually restore this fatigue and give you an edge academically? Read more…

Categories: Attention, Education, Memory Tags: ,

What’s Outside Your Window?

May 8th, 2016 No comments

By Leah, Lynna, Aiya, & Hannah

It’s room draw time.

What dorm do I want to be in? Do I want a double? Or a suite? Do I want to be close to the library? The dining hall? Where are my friends living?

b8335f7a0be0c4169a4942f618734848Although all of these questions are valid, an important element of room selection often fails to be considered. You may or may not think about it that much, but the view from your window has important effects on you, particularly if you’re a mentally drained and stressed-out college student. You have to look through it every day, and know which direction it faces relative to the sun. You want to have the best view without worrying about strangers peering in. But besides these concerns, the specifics of your window should be at the top of your dorm priority list. Research shows that a view of nature from your window has immense benefits, including improved mood, replenished attention and cognitive functioning, and reduced stress.

One of the dominant theories explaining nature’s positive cognitive benefits is Attention Restoration Theory (ART; Kaplan, 1995). Sustained effortful attention reduces your ability to pay attention. Imagine, for example, the cognitive resources it takes to proofread a long essay, and how exhausted you feel afterwards. You might make more mistakes as time goes on and be in a more negative mood. ART suggests that these cognitive resources can be replenished by engaging with nature (Kaplan, 1995). Proofreading an essay requires effortful sustained focus. Nature is less demanding because it easily draws attention and allows resources for effortful attention to replenish. Read more…