Does Caffeine Help Academic Performance?
Last October Neuro, an energy drink company, held an online contest to name the newest flavor of their NeuroSonic energy drink. Without thinking much about it, I submitted a name and entered my address (all entrants got mailed a coupon for a free drink, after all!). Imagine my surprise when, two weeks later, I was notified that my submission made it into the top ten, earning me the consolation prize: an entire year of NeuroSonic! Two months later, 16 crates of the energy drink arrived at my house: a total of 384 bottles and 38,400 mg of caffeine. I returned from winter break with 12 crates of my newly-acquired energy drink in tow, and neatly stacked them in my dorm. Every day I’d slip a NeuroSonic into my backpack, drinking it during my morning class. After a few weeks of this, I started drinking another bottle in the afternoon while doing homework. Then I began to wonder: is all of this caffeine actually improving my academic performance? What will happen when I run out of my free caffeinated beverage? Was there really “mental performance in every bottle®“?
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