After last night\u2019s lecture, I\u2019m fascinated by the way that the term \u201cfresh\u201d has changed over time. More specifically, I\u2019m interested in how marketers for certain foods and drinks use the term \u201cfresh\u201d as a tool to appeal to customers. I feel like we are engrained to think that just because a food is cold that means it\u2019s fresh. I looked up how \u201cfresh\u201d is actually defined, and it doesn\u2019t mention anything about being cold. According to dictionary.com, when something is \u201cfresh\u201d it means that it has \u201cretained the original properties unimpaired; not stale or spoiled. I love almond milk, and so I usually pick it up when I go to the grocery store. Now that I think about it, I\u2019ve never really understood why some brands have their almond milks refrigerated and some don\u2019t. I usually just pick up the one that\u2019s more convenient to get to and put it in my fridge, regardless of the shelf or refrigerator I got it from. I wonder why we prefer to have things cold- is it because we\u2019re programmed to think that means it\u2019s fresher than if it\u2019s not, or if it\u2019s because biologically colder stimuli are just more pleasant for us.<\/p>\n","protected":false},"excerpt":{"rendered":"
After last night\u2019s lecture, I\u2019m fascinated by the way that the term \u201cfresh\u201d has changed over time. More specifically, I\u2019m interested in how marketers for certain foods and drinks use the term \u201cfresh\u201d as a tool to appeal to customers…. Continue Reading →<\/a><\/p>\n","protected":false},"author":4852,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[249054],"tags":[],"_links":{"self":[{"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/posts\/433"}],"collection":[{"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/users\/4852"}],"replies":[{"embeddable":true,"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/comments?post=433"}],"version-history":[{"count":1,"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/posts\/433\/revisions"}],"predecessor-version":[{"id":434,"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/posts\/433\/revisions\/434"}],"wp:attachment":[{"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/media?parent=433"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/categories?post=433"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web.colby.edu\/humanslashnature\/wp-json\/wp\/v2\/tags?post=433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}