I was very intrigued with the fact that she pointed out people view things as healthier if they are refrigerated. The relationship with the fridge, however, has changed since it was first invented. When first created it was viewed as an evil product because it could deceive people into thinking older food was fresher, and people were unsure and unable to tell how fresh the food they were getting was. However, currently the fridge is looked at as almost a necessity, and foods are labeled to ensure people that the food they are eating is safe to eat, but since people look only at the expiration date instead of deciding for themselves, using other means, lots of food goes to waste. Things that need to be refrigerated tend to go bad quicker then foods that can be stored at room temperature, so they are thought of as being less processed and healthier. However, this is not always the case, and in some instances companies have taken advantage of this misguided thought and say their product needs to be refrigerated when in actuality it does not. One example she gave was soy milk, and that they made the conscious decision to present it as a refrigerated object even though it does not need to be refrigerated and having it refrigerated would cost more then selling it on a shelf at room temperature. The thought behind this was that people would view it as a milk substitute, instead of seeing that it does not need to refrigerated and assume that it was heavily processed and an unnatural form of milk.
I was also intrigued with the description she gave of how orange juice was made and stored. I Previously did not know that orange juice went bad within 72 hours even if it was refrigerated, which would mean it would be impossible for many parts of the United States and the world to have it as a drink for most months of the year or even at all. The fact that all oils, which give it flavor, are required to be taken away before it is stored, so it would not go bad, surprised me. After thinking about this later I began to question how we know that what is labeled orange juice is actually orange juice, and not juice taken from other citrus fruits like lemons since they company can add back whatever flavor they want. This also made me wonder why orange juice from concentrate is also never as good as the stuff in a carton even though in both cases a flavor is being added to a liquid. If the companies are able to do such a great job at putting flavors back into the flavorless orange juice, how come some company has not figured out how to put those flavors into a pack to be sold as concentrate that would taste just as good as what claims to come completely from oranges even though the flavor is produced by the company and not directly from the oranges.