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Presidential election vs bilingualism: how does the framing effect impact our decision-making

April 17th, 2017 2 comments

Are you a logical thinker?

If you are a human being with a healthy dose of confidence, your answer is most likely “Sure, I use logic most of the time.” Or, if you identify with the virtue of modesty, you would probably say, “No guarantees, but I make my best effort.” If either of the above describes you, at one point or another the election of the 45th U.S. president was probably among the biggest mysteries for you. Hillary Clinton sure has had her fair share of scandals and hypocrisy, but so do many seasoned politicians; Donald Trump, on the other hand, had no political experience, more than a handful racist, sexist, and xenophobic statements, and multiple alleged sexual assaults. Furthermore, because of his background, Donald Trump is also under a lot of suspicion of abusing power for personal gains. How on earth did Donald Trump turn out so much more appealing in a presidential election?

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